Current Projects
About SCPM
Our Aim - The SCPM difference
When experience matters
One of the major advantages of SCPM South Coast Project Marketing is that of a fully dedicated team of local agents and marketeers whose ONLY FOCUS is marketing new developments, off the plan sales with the right knowledge of the local market allowing the client to make prudent strategic decisions.
Our team is well experienced in the construction/ development industries understanding costings and client’s needs first hand. With that we are able to engage at project concept and work alongside with developers, advisors, designers and agents from start to end ensuring the goals and profit realisation outcomes are achieved.
These crucial differences enable us to provide the very best real estate service in the industry which, in turn allows us to consistently achieve the results that our builders and developers require.
As the local market continues to challenge us, proven record of sales and right people are the key to a successful outcome. Our structure and connection to top leading real estate Agents nationwide allows us to reach a lot further on the exposure of your project.
What we do
We are heavily involved with the initial design and planning process. Our process is to ensure that your development will meet market demands and expectations. Our philosophy is simple: communication between the client and ourselves is the only way to ensure we are all on the same page and seeking the same outcome. Based on your chosen brief we can then get to work by establishing our target market. We commence the process after careful consideration and consultation. A strategic marketing plan is then developed.
In addition, a full sales and marketing is developed with key date and target projections. Once again this in close collaboration with you. Our projections hold us to account. The fundamental aspect of any development is guided through the sales process. All post sales services are then handled with the highest level of professionalism and care.
Our commitment and promise are that as a team we are involved from inception to completion in each development we undertake. From advice on unit mix, profitability, floor plans and space planning, level of inclusions and marketing all the way through to completion, settlement and after sales service, we pride ourselves on our commitment throughout the entire process.
Reporting and Communication
Provide you with open communication about your project and the importance of it. Our systems allow us to segregate by projects and provide access log in to our developers so they can view first hand the activity on the project anytime.
We pride ourselves on being great people to work with by providing exceptional and consistent service, honest and Open communication with a wealth of experience in the sales and construction industries.
Scope of services
Understanding our client’s needs and in collaboration with the appointed team of professionals we establish and implement a tailored Sales and Marketing Program.
- Develop a sales program with goals and timeframes.
- Pricing project
- In coordination with architect and developer team produce collateral marketing required
- Manage Agent Outreach Program & Implement or adapt systems as required.
- Liaise between Client’s solicitor and buyers in all Sales contracts and Expression of Interest process until settlement
- Display Centre
- Report and meet with client as required
Established Home Market
Momentum is extremely important in a development of this scale. To achieve and maintain this momentum, it is important that we can execute each stage of our marketing programme to achieve optimal results.
The importance of getting our marketing spend working as hard as possible cannot be overstated. It is important the marketing programme be created with sales targets in mind as these go hand in hand, you cannot achieve sales without a target and then well executed marketing strategy devised to inform and steer inquiry to your development.
We take a hands on approach in the briefing and co-ordination with all agencies and consultants to produce all relevant collateral and value feedback on sales outcome
South Coast Project Marketing Team
Having worked in the construction industry for more than 15 years, Ana understands the needs and strategy in Project Marketing working with developers, advisors, designers and agents from start to end ensuring the goals and outcomes are achieved.
With a legal and business background, Ana is best equipped to provide her clients with excellent advice and service. Just gets the job done.
What we do
To establish and implement Sales and Marketing Program as mutually agreed including:
- Agree and develop a sales program with goals and timeframes.
- To implement sales program we may need to discuss further budgets to allow marketing and reaching out to Agents. See ideal launch as explained in Marketing Strategy above.
- Manage Agent Outreach Program & Implement or adapt systems as required.
- Liaise between Client’s solicitor and buyers in all Sales contracts and Expression of Interest process
- Display Centre Sales team
- Report and meet with client as required
Let's get started.
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